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Date: Oct 6, 2005
Time: 8:30am - 1pm | 4 Sessions w/ Breakfast and Lunch
Location: 1501 Highwoods Blvd., Suite 400 | Greensboro NC 27409
Seminar Overview
This in-depth, hands-on seminar will help marketers - including entrepreneurs, general managers and marketing professionals - plan and execute a successful Search Engine Marketing and Optimization plan.
Presenters:
Neal Wilson - Yahoo! Search Marketing
Doug Brisotti - Axis Interactive Media
Ron Jones - Symetri Search Marketing
Dan Nielsen - Symetri Search Marketing
Justin Catanoso - (Moderator) - Editor, The Triad Business Journal
The seminar begins after breakfast with an overview of the industry and exploration of strategic methods for developing a customized search engine marketing campaign. From how search fits into an overall marketing plan, to what elements go into the planning, to the associated analysis needed to help you determine success, you will take away valuable information applicable immediately to your own business.
After discussing strategy, seminar experts will talk about tactics for successfully executing a search engine marketing plan and achieving measurable, positive results. Based on today's best practices, this portion of the program will separate what is fact and what is fiction in the world of search engine marketing. You will find this portion of the seminar especially useful in determining what elements will be most practical for your business.
Just before lunch we invite your questions are welcomed in a roundtable discussion with the day's presenters with Justin Catanoso, Editor of the Triad Business Journal as moderator. For those of you who would like to have one-on-one discussions about your search engine strategy the panelists will also be available for 10-minute sessions during lunch. These times are limited so please secure your time when you register.
Who Should Attend?
- Senior-level marketers with responsibilities for developing strategic direction of their organizations and/or brands who want to understand the impact of search engine marketing and optimization on their brand, marketing plan, and business
- Marketing professionals who are responsible for developing and/or executing marketing plans and strategies and have an interest in search engine marketing and optimization programs
- Small to medium sized business owners looking for cost effective, qualified and targeted prospects to grow their business
Seminar Sessions
- 8:30am - 9am: Registration and Continental Breakfast
- 9am - 9:55am: Developing a Search Engine Marketing Strategy
- 10am - 10:55am: Nuts and Bolts: Search Engine Marketing Tactics that Produce Results
- 11am - 11:55am: Panel Discussion and General Q & A
- 12pm - 1pm: Web site Clinic - Let us feed you lunch and give you direct feedback on your Web site (10 min slots, sign up below)
Cost: $50.00 per attendee at the door and $35 for those who pre-register
Highlights of the Seminar - Click Here
Contact us today for more information on search engine optimization at 336-285-0940.
